We live in a world of instant gratification mired with constant notification. This is evident many times throughout the day as people engage with their various forms of technology – for example, receiving updates on your cell phone regarding the latest major league baseball homerun or receiving text message updates detailing your stock portfolio’s performance for the day. Successfully operating a business within this type of framework requires adapting to the changing trends of consumers. The restaurant industry is not immune from the constant wave of changing consumer preferences. As a means of giving guests that sense of instant gratification and constant notification, coaster and handheld pagers are a great tool.
For example, JTECH’s GuestPass™ handheld pagers and Glowster® Plus coaster pagers are simple, yet well-designed for any restaurant. Meanwhile, not only does the guest benefit from knowing they will be seated in an efficient and speedy manner, the restaurant benefits greatly by using guest pagers by “capturing” more guests. Pagers effectively reduce the number of walk-away guests – those who had already checked in with the host or hostess but later decide to abandon their wait. It seems that the “electronic tether” created by the pager communicates an unspoken agreement to provide a service, or a partnership with a waiting guest. Pagers simply give waiting guests a sense of comfort, which further leads to a more pleasurable dining experience. Many times astute business decisions require “going with the flow,” and this trend of “me – me – me – and now” appears to be sticking around, so adaptation in the business community is vital for staying afloat.
